Let’s cut out all the confusion around carbon footprints, and let’s make a carbon literate society. Especially for our world leaders.
And if you want to comprehend carbon in a way that is fun and easy to understand, then definitely go check out https://clevercarbon.io/quiz/
It is so simple on there.
But what Michelle mentions during this interview, and what is even more important is what you do after you find out what your Carbon Footprint is.
Your goal is to reduce it, but how?
During this interview Michelle provides a heuristic for you to use as you are going about your day making decisions, and how to choose something that has less of a carbon footprint. You have to think about the life cycle of the product.
And if you don’t know, some really progressive companies are starting to place Carbon labels on their products to show how much of a carbon footprint it has.
Which is really exciting for expanding the number of people who are carbon literate worldwide.
Chapters
0:00 - Fun, Easy way to discover your carbon footprint
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1:29 - Clever Carbon Intro
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2:19 - How carbon footprint is defined
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4:44 - Gray areas
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5:44 - Increasing carbon literacy
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6:33 - Carbon literacy journey
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8:04 - 80/20 rule |
11:36 - Global Carbon Atlas
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12:27 - Quiz questions
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14:01 - response to the quiz so far
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14:56 - International response
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15:28 - Carbon footprint workshops for organizations
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17:20 - Response to the workshop
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18:05 - How to determine what has a higher carbon footprint
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18:20 - Wired vs Wireless headphones (which has a higher carbon footprint?)
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19:35 - Clever Carbon goals
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22:38 - Water and Waste footprints
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24:23 - What Michelle is currently learning
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26:15 - How close we are to meeting our NetZero goals
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27:05 - We need to ask hard questions
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28:57 - Tip for ecopreneurs
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30:25 - How to get in touch with Michelle
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Check out Clever Carbon’s website:
Find Michelle Li on LinkedIn:
https://www.linkedin.com/in/michellelimba/
Check out this interview with CarbonBook that I mention at the end of the episode:
YouTube: https://youtu.be/DMgAa9EetDc
or
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