But what Michelle mentions during this interview, and what is even more important is what you do after you find out what your Carbon Footprint is.
Your goal is to reduce it, but how?
During this interview Michelle provides a heuristic for you to use as you are going about your day making decisions, and how to choose something that has less of a carbon footprint. You have to think about the life cycle of the product.
And if you don’t know, some really progressive companies are starting to place Carbon labels on their products to show how much of a carbon footprint it has.
Which is really exciting for expanding the number of people who are carbon literate worldwide.
0:00 - Fun, Easy way to discover your carbon footprint
1:29 - Clever Carbon Intro
2:19 - How carbon footprint is defined
4:44 - Gray areas
5:44 - Increasing carbon literacy
6:33 - Carbon literacy journey
8:04 - 80/20 rule
11:36 - Global Carbon Atlas
12:27 - Quiz questions
14:01 - response to the quiz so far
14:56 - International response
15:28 - Carbon footprint workshops for organizations
17:20 - Response to the workshop
18:05 - How to determine what has a higher carbon footprint
18:20 - Wired vs Wireless headphones (which has a higher carbon footprint?)
19:35 - Clever Carbon goals
22:38 - Water and Waste footprints
24:23 - What Michelle is currently learning
26:15 - How close we are to meeting our NetZero goals
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